Robert E. Hinson, DPhil, PhD profile image

Robert E. Hinson, DPhil, PhD

PROFESSOR

Verified email at ug.edu.gh University of Ghana Google Scholar

CollegeCOLLEGE OF HUMANITIES
School / InstituteUNIV. OF GHANA BUSINESS SCHOOL
DepartmentDEPARTMENT OF MARKETING AND CUSTOMER MANAGEMENT
MarketingBusiness ManagementCSR and SustainabilityCommunication Technology
Publications

351

Citations

9,029

H-index

53

i10-index

151

Publication activity
Publication statistics
Average citations
25.7
Most cited paper
351
First publication year
1900
Latest publication year
2026
Last updated
14 Sep 2026, 08:16
Publications

351 matching publications

PublicationYearJournalThematic areaCitations
Higher Education Marketing in Africa-Explorations on Student Choice
E Mogaji, F Maringe, RE Hinson
2019 Social Sciences 0
Introduction to Healthcare Service Marketing Management: Building Customer-Driven Health Organisations
RE Hinson, K Osei-Frimpong, O Adeola, L Aziato
2019 Health Service Marketing Management in Africa, 1-6, 2019 Social Sciences 0
Journal of Research in Interactive Marketing
R Hinson, H Boateng, A Renner, JPB Kosiba
2019 Marketing 13 (2), 204-226, 2019 Social Sciences 0
Journal of Sustainable Mining
FXD Tuokuu, SD Kpinpuo, RE Hinson
2019 Journal of Sustainable Mining 18, 77-84, 2019 Social Sciences 0
Social Media Technologies and Export Marketing
O Adeola, RE Hinson, R Boateng
2019 Digital Transformation in Business and Society: Theory and Cases, 83, 2019 Social Sciences 0
Tourism Management Perspectives
H Boateng, AF Okoe, RE Hinson
2018 Tourism Management 27, 104-110, 2018 Social Sciences 0
Service innovation and customer satisfaction: The role of customer value
MA Mahmoud, R Hinson, PA Anim
2017 Research Gate, 2017 Social Sciences 0
To cite this document: Robert Ebo Hinson, Ibn Kailan Abdul-Hamid, Ellis LC Osabutey,(2017)" Investigating market orientation and positioning in star-rated hotels in Ghana …
RE Hinson
2017 Management 29 (10), 2629-2646, 2017 Social Sciences 0
Exploring the dialogic potential of selected African nation brands
RE Hinson, ELC Osabutey
2016 OF THE INAUGURAL CONFERENCE OF THE INTERNATIONAL PLACE BRANDING ASSOCIATION, 150, 2016 Social Sciences 0
Investigating market orientation and positioning in Ghana‟ s hotel sector
IK Abdul-Hamid, RE Hinson
2016 4 th International Conference on Contemporary Marketing Issues ICCMI June 22 …, 2016 Social Sciences 0
A critical analysis of the" dialogic communications" potential of sub-Saharan African Police Service websites (No Full Text)
NO Madichie, R Hinson
2014 Elsevier BV, 2014 Social Sciences 0
Developing Economy Perspectives on Marketing and Entrepreneurship: The Ghanaian Dimension
SK Buame, DM Quaye, RE Hinson, KA Mensah
2014 for the University of Ghana by Digibooks Ghana Limited, 2014 Social Sciences 0
A reconceptualization of entrepreneurial orientation in an emerging market insurance company (No Full Text)
NO Madichie, R Hinson, M Ibrahim
2013 Taylor and Francis Ltd., 2013 Social Sciences 0
Doing Business in Ghana's Informal Sector-Auntie Muni & the" Waakye" Kitchen (No Full Text)
NO Madichie, RE Hinson
2013 Adonis and Abbey Publishers Ltd, 2013 Social Sciences 0
Corporate Social Responsibility (CSR) reportage on websites and in annual reports: The Case of CAL Bank in Ghana Corporate Ownership and Control
R Hinson
2011 Social Sciences 0
Determinants of Bank selection: A study of undergraduate students in the University of Ghana
A Osarenkhoe, RE Hinson
2011 IAABD, International Academy of African Business and Development conference …, 2011 Social Sciences 0
Organisational environment & SME contemporary marketing practices in an emerging economy entrepreneurship marketing principles and practice of SME marketing
R Hinson, K Dadzie
2011 Social Sciences 0
Entrepreneurial Orientation at Star Assurance Ghana Ltd
R Hinson, M Ibrahim, N Madichie
2010 Social Sciences 0
Organizational environment and SME marketing practices in an emerging economy
R Hinson, K Dadzie
2010 Entrepreneurship Marketing: Principles and Practice of SME Marketing, 434, 2010 Social Sciences 0
Political Party Brand and Consumer Choice in Ghana
R Hinson
2010 … Policy and Practice, 2010 Social Sciences 0
Outsourcing Strategies of Organization in Ghana
J Kuada, R Hinson, D Ofori
2009 Social Sciences 0
Впровадження інтернет‐банкінгу в Гані: перший погляд на споживче сприйняття
А Волді, Р Хінсон, Х Іддрісу, Р Боатенг
2008 ДВНЗ" УАБС НБУ", 2008 Social Sciences 0
Corporate Social Responsibility (CSR) Perspectives of Leading Firms In Ghana, Corporate Governance
R Hinson, D Ofori
2007 The International Journal of Business in Society 7 (2): 178–193, 2007 Social Sciences 0
E-business in the Ghanaian Tourism Industry
RE Hinson
2007 Pentvars Business Journal 1 (1), 82-92, 2007 Social Sciences 0
Do Ghanaian non-traditional exporters understand the importance of sales management?
R Hinson
2006 IFE PsychologIA: An International Journal 14 (1), 26-39, 2006 Social Sciences 0