Aidatu Abubakari profile image

Aidatu Abubakari

LECTURER

Verified email at ug.edu.gh University of Ghana Google Scholar

CollegeCOLLEGE OF EDUCATION
School / InstituteSCHOOL OF CONT. & DIST. EDUC.
DepartmentUNIVERSITY OF GHANA LEARNING CENTRE-SEKONDI/TAKORADI
MarketingEntrepreneurshipSustainability
Publications

24

Citations

1,077

H-index

12

i10-index

13

Publication activity
Publication statistics
Average citations
44.9
Most cited paper
441
First publication year
1900
Latest publication year
2026
Last updated
14 Sep 2026, 08:17
Publications

24 matching publications

PublicationYearJournalThematic areaCitations
Do green knowledge and attitude influence the youth's green purchasing? Theory of planned behavior
GK Amoako, RK Dzogbenuku, A Abubakari
2020 International Journal of Productivity and Performance Management 69 (8 …, 2020 Social Sciences 441
An analysis of the effects of customer satisfaction and engagement on social media on repurchase intention in the hospitality industry
M Majeed, C Asare, A Fatawu, A Abubakari
2022 Cogent Business & Management 9 (1), 2028331, 2022 Social Sciences 261
Social media resources and export performance: the role of trust and commitment
MA Mahmoud, M Adams, A Abubakari, NO Commey, ANA Kastner
2020 International Marketing Review 37 (2), 273-297, 2020 Social Sciences 89
Exploring customer loyalty following service recovery: a replication study in the Ghanaian hotel industry
GOA Ampong, A Abubakari, M Majeed, ET Appaw-Agbola, JA Addae, ...
2021 Journal of Hospitality and Tourism Insights 4 (5), 639-657, 2021 Social Sciences 47
Interplay between perceived value, trust and continuance intention: evidence in the sharing economy
J Tumaku, J Ren, KG Boakye, KS Ofori, A Abubakari
2023 International Journal of Quality and Service Sciences 15 (1), 74-96, 2023 Multidisciplinary / Unclassified 41
Green perceived value and consumer attitudes in the light of the SDGs: a replication study from a developing economy
S Mahama Braimah, GK Amoako, A Abubakari, GOA Ampong, KS Ofori
2023 Society and Business Review 18 (2), 345-362, 2023 Social Sciences 36
Country branding research: a decade’s systematic review
A Tijani, M Majeed, KS Ofori, A Abubakari
2024 Cogent Business & Management 11 (1), 2307640, 2024 Social Sciences 31
The effect of foreign market knowledge on SME export performance: a study ofnon-traditional SMEs in Ghana
A Abubakari, KS Ofori, H Boateng, K N’Da, RE Hinson
2022 Global Knowledge, Memory and Communication 71 (6-7), 546-563, 2022 Social Sciences 28
The interplay between multichannel integration quality, service convenience, service experience, multichannel perceived value and e-WoM
JA Addae, KG Boakye, GOA Ampong, H Anyigba, M Majeed, A Abubakari, ...
2025 International Journal of Quality & Reliability Management 42 (4), 1110-1131, 2025 Social Sciences 22
Going green, paying more: the relationship between trust in green labeling, green perceived value and price premiums
A Abubakari, M Majeed, GK Amoako, KS Ofori, GOA Ampong
2025 International Journal of Quality and Service Sciences 17 (3), 381-404, 2025 Multidisciplinary / Unclassified 20
Understanding users’ continuance adoption of FinTechs through the lens of the behavioural reasoning theory: insights from PLS-SEM and fs-QCA
JA Addae, S Ahmed, KS Ofori, A Abubakari, A Sharma
2026 Behaviour & Information Technology 45 (8), 1696-1726, 2026 Multidisciplinary / Unclassified 12
Impact of strategic orientation on sustainable competitive advantage: the mediating role of organizational capabilities
M Majeed, A Tijani, KS Ofori, A Abubakari, GOA Ampong
2025 Cogent Social Sciences 11 (1), 2457230, 2025 Social Sciences 12
Exploring users’ continuance intention towards a peer-to-peer accommodation sharing platform
KS Ofori, J Chai, O Adeola, A Abubakari, GOA Ampong, SM Braimah, ...
2023 Journal of Hospitality and Tourism Technology 14 (3), 330-346, 2023 Social Sciences 10
Cross-border E-commerce and supply chain management
A Kawa, A Abubakari, KS Ofori
2023 The Palgrave handbook of supply chain management, 1-19, 2023 Social Sciences 9
The role of effective channel management on brand identity in a B2B setting from an emerging market perspective
GK Amoako, IS Kwasi Acquah, A Abubakari, AY Benewaa Gabrah
2026 Journal of Business-to-Business Marketing 33 (1), 45-72, 2026 Social Sciences 4
Mobile payment systems and impulsive buying: A conceptual paper
A Abubakari, R Boateng, AK Mutawakil
2023 Exploring the Dark Side of FinTech and Implications of Monetary Policy, 144-163, 2023 Multidisciplinary / Unclassified 4
Corporate Rebranding and Corporate Brand Image: The Mediating Role of Marketing Communication
A Abubakari
2016 Unpublished M. Phil Thesis, University of Ghana, 2016 Social Sciences 4
The role of green innovation in mediating green supply chain and CSR impacts on hospitality firm performance: Evidence from Ghana
M Majeed, E Asiedu, I Sulemana, A Abubakari, A Sakara
2026 Africa Journal of Management 12 (1), 73-92, 2026 Social Sciences 2
The need for open data on air quality monitoring in logistically difficult environments
CG Hodoli, A Abubakari, G Adzaho
2018 Clean Air Journal 28 (2), 25-26, 2018 Multidisciplinary / Unclassified 2
Towards large scale solar panel adoption: understanding the role of context-specific reasons
A Abubakari, SM Braimah, EY Twenebuah-Koduah, G Acheampong
2025 Journal of Responsible Production and Consumption 2 (1), 424-448, 2025 Multidisciplinary / Unclassified 1
Exploring the Creation of Sustainable Social Impact in an Emerging Economy: An Integrated Theory Perspective
NO Commey, K Adom, MA Mahmoud, A Abubakari
2024 Journal of Social Entrepreneurship, 1-23, 2024 Social Sciences 1
Exploring customer loyalty following service recovery
GOA Ampong, A Abubakari, M Mohammed, ET Appaw-Agbola, JA Addae, ...
2021 Emerald Group Holdings Ltd., 2021 Multidisciplinary / Unclassified 0
THE YOUTH DEVELOPMENT FOUNDATION (YDF), GHANA
N AGYEMANG, GO AMPONG, PO KYEI, M ADJALOO, KM Oware, ...
2006 academia, 2006 Multidisciplinary / Unclassified 0
Conceptualising Ethical Consumption and Climate Change Mitigation Strategies in the Hospitality Industry-Challenges, Solutions, and Prospects
G Amoako, RK Dzogbenuku, H Amegbe, A Abubakari, M Afrifah
1900 Solutions, and Prospects, 0 Natural Sciences 0