Robert E. Hinson, DPhil, PhD
PROFESSOR
CollegeCOLLEGE OF HUMANITIES
School / InstituteUNIV. OF GHANA BUSINESS SCHOOL
DepartmentDEPARTMENT OF MARKETING AND CUSTOMER MANAGEMENT
MarketingBusiness ManagementCSR and SustainabilityCommunication Technology
Publication activity
Publication statistics
Publications
351 matching publications
| Publication | Year | Journal | Thematic area | Citations |
|---|---|---|---|---|
| Cultivating social capital: an exploratory analysis of business postgraduates in Ghana DT Ayentimi, RE Hinson, J Burgess |
2021 | Education+ Training 63 (9), 1225-1241, 2021 | Social Sciences | 13 |
| New public management in Africa: An introduction RE Hinson, N Madichie, O Adeola, J Nyigmah Bawole, I Adisa, ... |
2021 | New Public Management in Africa: Contemporary Issues, 1-15, 2021 | Social Sciences | 13 |
| Visual pollution through excessive outdoor advertisements DMY Azumah, RE Hinson, D Nukpezah, GAB Yiran |
2021 | Marketing Communications in Emerging Economies, Volume I: Foundational and …, 2021 | Social Sciences | 13 |
| Customer service essentials: lessons for Africa and beyond RE Hinson, O Adeola, KO Nkrumah, C Agyinasare, K Adom, AFO Amartey |
2019 | Emerald Publishing Limited, 2019 | Social Sciences | 13 |
| Sales management: A primer for frontier markets RE Hinson, O Adeola, AFO Amartey |
2018 | Emerald Publishing Limited, 2018 | Social Sciences | 13 |
| Internet use patterns amongst internationalizing Ghanaian Exporters R Hinson, O Sorensen, S Buatsi |
2007 | The Electronic Journal of Information Systems in Developing Countries 29 (1 …, 2007 | Social Sciences | 13 |
| Service delivery in Ghana’s banking sector R Hinson, B Hammond |
2006 | African Marketing Practice: Cases from Ghana, Sedco Publishing Limited …, 2006 | Social Sciences | 13 |
| Marketing horti-tourism and rural development for leveraging tourism agenda 2030: a perspective article I Mohammed, MA Mahmoud, RE Hinson |
2024 | Tourism Review 79 (3), 635-639, 2024 | Social Sciences | 12 |
| Health service marketing management in Africa R Hinson, K Osei-Frimpong, O Adeola, L Aziato |
2019 | CRC Press, 2019 | Social Sciences | 12 |
| Sustainability marketing: The 7ps perspectives IK Abdul-Hamid, RE Hinson, MA Mahmoud, E Yaw |
2017 | 5 th International Conference on Contemporary Marketing Issues ICCMI June 21 …, 2017 | Social Sciences | 12 |
| Doing business in Ghana's informal sector-Auntie Muni & the" Waakye" Kitchen NO Madichie, RE Hinson |
2013 | African Journal of Business and Economic Research 8 (2_3), 39-50, 2013 | Social Sciences | 12 |
| Using the analytical hierarchy process framework to study bank selection criteria of students in Institute of Professional Studies in Ghana AF Okoe, A Osarenkhoe, R Hinson |
2013 | Journal of Strategy and Management. 4 (3), 27-37, 2013 | Social Sciences | 12 |
| Undergraduate first time bank customers’ perception of service quality in Ghana R Hinson, J Dasah, N Owusu-Frimpong, P Kodua |
2009 | International Business Economics, working paper series 49, 2009 | Social Sciences | 12 |
| E-business triggers: an exploratory study of Ghanaian nontraditional exporters (NTEs) R Hinson, OJ Sorensen |
2007 | Journal of Electronic Commerce in Organizations (JECO) 5 (4), 55-69, 2007 | Social Sciences | 12 |
| An exploratory study of women in Ghana's accountancy profession R Hinson, J Otieku, M Amidu |
2006 | Gender and behaviour 4 (1), 589-609, 2006 | Social Sciences | 12 |
| Business-to-business marketing: How to understand and succeed in business marketing in an emerging Africa R Owusu, R Hinson, O Adeola, N Oguji |
2021 | CRC Press, 2021 | Social Sciences | 11 |
| Market orientation in the public sector: the perspective from an emerging economy IS Coffie, RE Hinson |
2021 | New Public Management in Africa: Contemporary Issues, 17-45, 2021 | Social Sciences | 11 |
| Corporate Social Responsibility (CSR) reportage on websites and in annual reports: The Case of CAL Bank in Ghana R Hinson |
2011 | Corporate Ownership and Control 8 (2), 190-202, 2011 | Social Sciences | 11 |
| Entrepreneurship marketing R Hinson |
2011 | Entrepreneurship marketing: Principles and practice of SME marketing, 13-30, 2011 | Social Sciences | 11 |
| “The value chain and e-business in exporting: Case studies from Ghana's non-traditional export (NTE) sector” Telematics and Informatics R Hinson |
2010 | Elsevier, 2010 | Social Sciences | 11 |
| Short video narratives, brand equity dimensions and horti-tourism patronage: does real-world video matter? I Mohammed, MA Mahmoud, RE Hinson |
2025 | Journal of Hospitality and Tourism Insights 8 (1), 285-303, 2025 | Social Sciences | 10 |
| plotting a way forward for service research in and out of Africa C Boshoff, O Adeola, RE Hinson, K Heinonen |
2022 | Journal of Services Marketing 36 (4), 450-460, 2022 | Social Sciences | 10 |
| The creative industries and international business development in Africa NO Madichie, RE Hinson |
2022 | Emerald Group Publishing, 2022 | Social Sciences | 10 |
| 15 Marketisation in higher education in Africa E Mogaji, F Maringe, RE Hinson |
2020 | Understanding the higher education market in Africa, 56, 2020 | Social Sciences | 10 |
| West African immigrants’ perceptions of advertising in general and impact on buying decisions C Blankson, N Spears, RE Hinson |
2012 | Journal of International Consumer Marketing 24 (3), 168-185, 2012 | Social Sciences | 10 |