Robert E. Hinson, DPhil, PhD profile image

Robert E. Hinson, DPhil, PhD

PROFESSOR

Verified email at ug.edu.gh University of Ghana Google Scholar

CollegeCOLLEGE OF HUMANITIES
School / InstituteUNIV. OF GHANA BUSINESS SCHOOL
DepartmentDEPARTMENT OF MARKETING AND CUSTOMER MANAGEMENT
MarketingBusiness ManagementCSR and SustainabilityCommunication Technology
Publications

351

Citations

9,029

H-index

53

i10-index

151

Publication activity
Publication statistics
Average citations
25.7
Most cited paper
351
First publication year
1900
Latest publication year
2026
Last updated
14 Sep 2026, 08:16
Publications

351 matching publications

PublicationYearJournalThematic areaCitations
E‐business financing: preliminary insights from a developing economy context
R Hinson, R Boateng, O Jull Sorensen
2008 Journal of Information, Communication and Ethics in Society 6 (3), 196-215, 2008 Social Sciences 10
Channel structure and conflict management among multinational corporations (MNCs) in Ghana
MA Mahmoud, RE Hinson, T Anning-Dorson
2011 International Management Review 7 (2), 35-43, 2011 Social Sciences 9
Customer Service Delivery in Africa: Consumer Perceptions of Quality in Selected African Countries
RE Hinson, EA Mensah, DA Odame
2024 CRC Press, 2024 Social Sciences 8
Digital business in africa: social media and related technologies
O Adeola, JN Edeh, RE Hinson
2022 Palgrave Macmillan, 2022 Social Sciences 8
Green brand equity in an emerging economy: Ghana in perspective
EA Effah, RE Hinson
2022 Green Marketing in Emerging Economies: A Communications Perspective, 193-224, 2022 Social Sciences 8
Value co-creation effects on transaction cost, relational capital, and loyalty of hair salon customers: Results and implications of a Ghanaian study
W Xiao, CN Opata, S Tetteh, TW John Narh, RE Hinson
2020 Journal of Psychology in Africa 30 (3), 217-224, 2020 Social Sciences 8
Dialogic features of brand South Africa’s website and tourists’ intentions to visit
RE Hinson, JPB Kosiba, H Boateng, R Odoom, RE Gyampo
2019 European Business Review 31 (5), 569-584, 2019 Social Sciences 8
Internet Adoption Among Lecturers In Ghana\'s premier University, Expectations and Realities
RE Hinson, G Adika, S Buatsi
2005 Information Technologist (The) 2 (1), 1-14, 2005 Social Sciences 8
Short video narratives and Porter’s framework: the role of parasocial interaction
I Mohammed, MA Mahmoud, RE Hinson
2025 Tourism Critiques: Practice and Theory 6 (2), 205-224, 2025 Social Sciences 7
Digital business in Africa: social media and related technologies—an introduction
O Adeola, JN Edeh, RE Hinson
2022 Digital business in Africa: Social media and related technologies, 3-13, 2022 Social Sciences 7
Digital Service Delivery in Africa: Platforms and Practices
O Adeola, JN Edeh, RE Hinson, F Netswera
2022 Springer Nature, 2022 Social Sciences 7
Marketing Communications and Brand Development in Emerging Markets Volume II: Insights for a Changing World
O Adeola, RE Hinson, AM Sakkthivel
2022 Springer International Publishing, 2022 Social Sciences 7
Value co-creation of places and spaces in Africa’s creative hubs
NO Madichie, RE Hinson
2022 The Creative Industries and International Business Development in Africa, 91-108, 2022 Social Sciences 7
Food for thought? A tale of two African women businesses
NO Madichie, E Hinson
2015 African Journal of Business and Economic Research 10 (2_3), 165-188, 2015 Social Sciences 7
Africa in the Age of Digitalisation
NO Madichie, RE Hinson
2022 The creative industries and international business development in Africa, 57-70, 2022 Social Sciences 6
Leadership and policy implementation for good governance in Africa
K Ogunyemi, I Adisa, RE Hinson
2022 Ethics and Accountable Governance in Africa's Public Sector, Volume II …, 2022 Social Sciences 6
Marketing communications and brand development in emerging economies volume I: Contemporary and future perspectives
O Adeola, RE Hinson, AM Sakkthivel
2022 Springer International Publishing, 2022 Social Sciences 6
An Introduction to Responsible Management: A Corporate Social Responsibility, Green Marketing, and Sustainability Management Perspective
EK Adae, JPB Kosiba, RE Hinson, KK Twum, N Newman, FF Nutsugah
2021 Responsible Management in Emerging Markets: A Multisectoral Focus, 1-34, 2021 Social Sciences 6
Customer Service Management in Africa: A Strategic and Operational Perspective
R Hinson, O Adeola, T Lituchy, A Amartey
2020 CRC Press, 2020 Social Sciences 6
Higher education marketing in Africa
E Mogaji, F Maringe, RE Hinson
2020 Springer Nature Switzerland AG, 2020 Social Sciences 6
Information systems development: where does knowledge lie and how does learning occur?
R Boateng, R Hinson
2008 Development and Learning in Organizations: An International Journal 22 (3 …, 2008 Social Sciences 6
Catalysts for social media adoption in the public sector in Africa
EK Adae, K Kakra Twum, RE Hinson, HI Duh, DA Odame
2023 Social Media and Africa's Public Sector: Perspectives on Contemporary Issues …, 2023 Social Sciences 5
Social Media and Africa's Public Sector
EK Adae, KK Twum, RE Hinson, HI Duh, DA Odame
2023 Palgrave Macmillan, Springer Nature Switzerland, 2023 Social Sciences 5
Exploring drivers of performance in advertising firms in Ghana: A perspective of attribution theory
H Boateng, IK Abdul-Hamid, JPB Kosiba, RE Hinson
2022 Marketing Communications in Emerging Economies, Volume II: Conceptual Issues …, 2022 Social Sciences 5
Marketing communications in emerging economies: Conclusions and recommendations
S Coffie, T Anning-Dorson, RE Hinson, G Bosah, A Anani-Bossman
2022 Marketing Communications in Emerging Economies, Volume II: Conceptual Issues …, 2022 Social Sciences 5